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After years of being your go-to online boutique, it was time we met in person. Set in the heart of Melrose, our new storefront was thoughtfully designed to serve as a space to hang out, get inspired, and of course, build a wardrobe that helps you look and feel your best. Come shop our weekly rotation of must-haves for occasions big and small (and find plenty of photo-ops along the way). We can’t wait to see you there.

Upcoming Events

Saturday, February 10
Come celebrate the opening of our Bridal Boutique! Shop our collection of bridal dresses,
including exclusive bridal dresses only on Melrose, and celebrate with festive treats, drinks, and
a hair activation. The first 100 people will receive a free bridal dress on us! Doors open at 11am.

Opening Party

Opening Party

Everyday Wear

Get your wardrobe in check with highly covetable dresses, separates, shoes, and accessories.

Everyday Wear

Get your wardrobe in check with highly covetable dresses, separates, shoes, and accessories.

Everyday Wear

Get your wardrobe in check with highly covetable dresses, separates, shoes, and accessories.